Persuasion & Influence
Who is it for?
This course is for anyone in your organisation who needs to build relationships in order to get colleagues on side or for those in a sales or account management role who are dealing with potentially difficult customers or situations.
What does it cover?
This course will help delegates to reduce resistance to new ideas and eliminate conflict. Delegates will learn how to build rapport more easily by using appropriate communication styles and they will actively practice persuasion techniques for dealing with difficult people and situations.
What will delegates be able to do differently?
- Become more persuasive and exert greater influence
- Be more confident and effective in handling different people and situations
- Understand different communication styles and learn to adapt their own as necessary
- Be more successful in negotiations
- Actively use emotional intelligence
- Use persuasive language skills
- Avoid conflict
Programme overview
Understanding influence and persuasion
- Understanding the influence of everything
- The characteristics of a successful persuader
- The secrets of self-belief and courage
Preparing to persuade
- Building rapport by understanding the perspectives of others
- The importance of nonverbal communication
Exploring the outcomes that others are after
- Effective questioning techniques
- Realising that all behaviours have a positive intention
- Hone acuity and overcome barriers to active listening
Communication style
- How to choose and deploy the style you’re after
- Eliminating barriers to conflict
Overcome resistance
- Understanding how to use assertiveness and yet avoid threatening behaviour
- Use emotional intelligence to your advantage
- Negotiate for a genuine win-win situation
